"Blue Mountain Coffee refers to high-quality coffee grown in a specific region of the Blue Mountain mountain range in eastern Jamaica. Surrounded by the Caribbean Sea, when the weather is clear, sunlight shines directly onto the azure sea, and the mountain peaks reflect the brilliant blue light of the seawater, hence the name. In 1953, to control the quality of Blue Mountain Coffee, the Jamaican government established the Coffee Industry Board (CIB). Before export, Jamaican coffee must undergo a series of stringent standard assessments by the CIB to obtain the government-issued 'Certificate of Origin,' officially bearing the name 'Blue Mountain.' Therefore, genuine Blue Mountain Coffee can only be exported with legal authorization and certification.
In the Blue Mountain mountain range of Jamaica, benefiting from ideal altitude, mineral-rich soil, gentle cloud cover, mountain shade, and ample sunlight, the cool climate and large temperature differences between day and night at high altitudes prolong the coffee's maturation period, increasing the sugar content in the coffee beans, thereby enhancing the coffee's rich aroma. Coffee grown on the Blue Mountains is not synonymous with 'Blue Mountain Coffee.' Only coffee from the legally designated growing area, between 915 meters and 1675 meters above sea level, qualifies to be called Blue Mountain Coffee.
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Some coffees on the market claim to be Blue Mountain but are not genuine:
◆ Jamaican coffee is not equal to Blue Mountain Coffee
Only coffee produced in the legal area of the Blue Mountain mountain range in eastern Jamaica, and at an altitude between 915 and 1675 meters, is genuine Blue Mountain Coffee.
◆ Blue Mountain flavored coffee is not equal to Blue Mountain Coffee
It is merely a blend of beans to create a flavor similar to Blue Mountain, which cannot be compared to genuine Blue Mountain Coffee."
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"Justin Coffee is dedicated to single-origin coffees, carefully selecting high-altitude green beans from world-renowned producing regions. We insist on rigorous bean selection and quality control, using our professional and exclusive roasting methods for fresh, in-house roasting. This allows you to easily brew café-quality hand-drip specialty coffee. Let the lingering sweetness (回甘) of Justin Coffee awaken your wonderful day."
